JOURNAL OF MARKETING DEVELOPMENT AND COMPETITIVENESS
Examining Opportunity Recognition Research Output: 1995 – 2006
Author(s): Micah E. S. Crump, Robert P. Singh, Augustus Abbey
Citation: Micah E. S. Crump, Robert P. Singh, Augustus Abbey, (2011) "Examining Opportunity Recognition Research Output: 1995 – 2006" Vol. 5, Iss. 5, pp. 64 - 79
Article Type: Research paper
Publisher: North American Business Press
In this paper, we examine opportunity recognition research in order to understand where it fits within the
extant body of entrepreneurship literature. Drawing from papers published in 29 journals, and three
conference proceedings from 1995 through 2006, we analyzed more than 5,909 entrepreneurship papers.
We found the quantity of opportunity recognition research increasing, and that it is making up a greater
percentage of the overall entrepreneurship literature. We provide productivity rankings of researchers
and institutions publishing on opportunity recognition, and examine the opportunity recognition research
output of top-ranked university programs. Implications of our findings are discussed.